The Story
Established in 2015, by FANG is a Paris-Shanghai maison crafting couture and prêt-à-porter collections.
Led by Chinese-born creative director Fang Yang and French entrepreneur Grégoire Caillol, it is built on a shared vision to establish a luxury maison at the confluence of East and West. With creative studios and ateliers in Shanghai and Paris, by FANG expresses a dialogue between cultures and their subtle yet spirited nuances.
Fang’s childhood passion for Zhezhi (the art of paper folding) sparked a fascination for contemporary design and architecture. While Fang’s creative skills arose in Shanghai, it is when she moved to Paris, immersed in the free-spirited art community that she shaped the inspiration for her debut collection ‘Vernissage’ by FANG. The silk-folded pieces soon became the signature of a maison under the name by FANG.
With a singular vision – one that seamlessly merges oriental heritage with timeless Parisian grace – Fang’s creations are underlined with a beauty that exudes power without being overpowering.
“It is when seemingly opposing sides come together with the right balance that powerful beauty is created.”
At the heart of the Maison, by FANG Couture reflects Fang Yang’s experimental vision in its most exulted expression. The timeless creations breathe life through a combination of memory and imagination, where the past is woven within the pulse of the present.
Fusing traditional noble techniques into modern construction methods – the collections reveal Fang Yang’s very own silk origami signature, intricate hand folded crafts, and cross-fabrics innovations. True to the very essence of Couture, Fang aims to unveil the powerful grace of each client, crafting one-of-a-kind narratives that unfold deep heritage and savoir-faire.
